How we turned the Dedoles founder's expertise into €40,000

Jaro Chrapko, the entrepreneur behind the Dedoles e-commerce success story, decided to pass on his years of experience through a premium €1,000 mastermind. Our job was to shoot the video ads, build a sales page that converts, and turn market attention into actual revenue in a very short window.

Jaro Chrapko

Client: Jaroslav Chrapko
Service: Ad scripts, video production and a converting sales page
Project date: 2025

The strategic goal

Build a sales path solid enough to sell out the mastermind within days, and cement Jaro as a leader in business education. The value had to come across clearly enough that €1,000 read as an obvious investment rather than an obstacle.

What we were up against

High resistance to buying: Selling a €1,000 product online takes an unusual level of trust and social proof.
Time pressure: We had days, not months, to fill every place from the moment the campaign went live.

What we did, and what it produced

Instead of posting and hoping, we ran a precise system built on sales psychology:

1.
Psychology and scripts: We wrote scripts aimed at the specific frustrations of ambitious founders. Every line was there to build authority or to remove a doubt.
2.
Multi-hook strategy: We shot 6 different openings and 3 versions of the follow-through — 18 unique ad combinations, tested live, so the budget only went where it was actually earning.
3.
Conversion bridge: The ads did not point at a checkout. They pointed at a free educational webinar, where Jaro built the trust and closed the sale naturally.
4.
A sales page that converts: We designed and built the sales page that acted as the final conversion point. Jaro sent people there straight from the webinar, and that is where they bought.

Results

The system did exactly what it was built to do:

revenue in a matter of days: €40,000
high-ticket places sold: 40
of capacity filled: 100%

Far more people now know Jaro Chrapko as a name in business education, not only as the Dedoles founder.
Established as a leader: Jaro is now recognised as an authority in business mentoring.

What Jaro Chrapko says about working with us

"What I value most about working with the Solureach guys is the flexibility, how fast they move, and how well they adapt to what I ask for and what I need. Working with them on the website, the content and the ads has been excellent. They are efficient, and this is exactly the kind of business partnership I love."

Jaro ChrapkoFounder of Dedoles

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